8 reasons to come and source at MIF Expo – The Made in
France Trade Show

1. Meet the growing consumer interest for Made in France products

Meet the expectations of consumers who wish to purchase and find more Made in France products in their country. Made in France products embody the French art of living, craftsmanship, and refinement.

Did you know?

A 2024 study shows that Chinese consumers (52%), American consumers (37%), German consumers (22%), and Italian consumers (19%) whish to consume ‘much more Made in France products’.

2. Source a wide range of products

Meet 1,000 exhibitors at the trade show, spread across 9 sectors, including ‘Fashion & Accessories’ (565 exhibitors), ‘Beauty & Wellness’ (130 exhibitors), ‘Home & Decoration’ (228 exhibitors), ‘Food & Beverages’…

3. Find reliable white label manufacturers

Find the right manufacturer suitable for your budget to work on your own brands.

4. Identify market trends and best-selling products

Observe in real time visitors’ purchasing behavior to identify the most successful products with the end consumer.

5. Make sure that the manufacturer meets French high quality standards

Quality labels (‘Origine France Garantie’ or ‘Entreprise du Patrimoine Vivant’) and manufacturers that respect very strict health, social, and environmental standards.

6. Take advantage of the accessibility of the show

Trade shows often take place outside major cities, whereas MIF Expo is located in the heart of Paris, just 15 minutes from the Eiffel Tower.

7. Capitalize on a well known and significant event

A not-to-be-missed event: impactful personalities (The French Minister of the Economy and Finance, the French Secretary of State in charge of Consumer Affairs…), 500 journalists, 143 television reports, 235 radio broadcasts and 1,303 print and web press articles.